Far from public glare, company is investing in tech firms and providing consultancy.
Shantanu Naidu, a long-time associate of Ratan Tata, on Thursday bid adieu to the industrialist, comparing his boss to a 'lighthouse'.
Tata made personal investments in four companies last year.
His presence matters more than the money he brings.
The company, which is a leading player in the Indian wearables market, is backed by angel investors like Shriram Nene and his wife and Bollywood actress Madhuri Dixit Nene and WhatApp's Neeraj Arora
'He was a practical person who ensured that he thought about the common man, animals, the fact that they have a life and they have to be respected.'
Designing is another critical area for him, especially in the business of furniture.